Service Parts of Speech as an Important Component of Advertising Text in Russian and Uzbek Languages (By the Material of Advertising in the Sphere of Medicine)
Keywords:
advertising text, medical vocabulary, service parts of speech, prepositions, conjunctions, particlesAbstract
in advertising texts in Russian and Uzbek, which reflect medical vocabulary, service parts of speech are widely used. When compiling the syntactic constructions of the advertising text in each language we study, the service parts of speech perform their linguistic functions. In our case, since the advertising text serves to distribute pharmaceutical products or a number of medical services, the service parts of speech used in them perform the functions of connecting words or sentences, to enhance the meaning of words or their negation, in order to form words or case forms, etc. This is evidenced by the examples of advertising texts analyzed by us in Russian and Uzbek.
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